Fun run gets new logo
Contest winner features design with runner and midnight sun
Shawn Giilck
Northern News Services
Published Thursday, May 22, 2014
INUVIK
You could call this a close contest for a runaway winner.
Yvonne Dimaano, left, won the top prize for the best logo for the 2014 Midnight Sun Fun Run last week. Recreation co-ordinator Steve Krug, right, organized the contest in part to engage the community in the event. - Shawn Giilck/NNSL photo
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Yvonne Dimaano won the inaugural contest to design a logo for June's Midnight Sun Fun Run last week with an understated but classy design featuring a man running against the setting sun.
The idea for the contest was the brainstorm of Steve Krug, the town's recreation co-ordinator.
Krug, who is organizing his first run, said he wanted to find a way to better engage the community in the event, which is an Inuvik tradition held on the longest day of the year.
There are not too many places in the world where someone can run a race as long as a half-marathon starting at midnight, he said, and still finish in full daylight. There are typically five and 10 kilometre races available too, for walkers as well as runners.
While the turnout for the race is usually good, Krug said he thinks there's some growth potential yet in the race, and that starts with more awareness.
Dimaano said she's never entered the race but is planning to do a least a five-kilometre run or walk this year.
"I'm willing to go," she said.
"I go to the gym and that, but it's not really a competition I'm striving to win."
She said it didn't take her long to design the logo, which she did using a website.
She had wanted to put some photos of actual runners in rather than the silhouette she eventually used, Dimaano said.
She spent perhaps two days fine-tuning the design, which she created in one night.
Interestingly, Krug said her design was remarkably similar to the runner-up.
"I think with some fine-tuning that one might win for next year," he said of the second-place design.
"This design represents all of the different features we wanted," Krug continued.
"There's the sun, and the lettering even kind of showcases the direction and speed of the runner. I liked it, and it was the best one."
Three entries were submitted, Krug said.
"With a name like the Midnight Sun, I though that should have a sun in it and a guy running into the sun," Dimaano said.
"Then I added the Midnight Sun Fun Run down below."
She said this was the first contest of its kind she had even entered, much less won.
She's a photography enthusiast who dabbles just a little in graphic design and related pursuits.
"It took maybe two days, because I did some trials. I was surprised I won because I didn't know how many entries they had," Dimaano said.
For her efforts, Dimaano will receive bragging rights and a T-shirt from the town.
